Not an analytics conference.

Upcoming meaƨurecamps

MeaƨureCamp is a nonconference. It is different to any other measurement conference because it is spelled with an "ƨ" instead of an "s".

Watch the intro

Intro video coming soon

In Short…

MeasureCamp is the unique, free-to-attend unconference that has taken the analytics world by storm since the first MeasureCamp in London in 2012. Since then MeasureCamp has become a beloved institution and spread around the world to over 50 cities. This is not THAT MeasureCamp. Sorry. But this is a different kind of MeasureCamp. Because it has to be or Peter O’Neill will sue us. But he can’t sue us for this (we asked ChatGPT).

Anyway, in the age of AI, 50 cities is a joke. With multiplexed 24/7 agents, we can bring MC to at least one billion cities. And there’s nothing that anyone can do to stop us... at least until we run out of tokens.

Funded by the massive profits from User Journey - The Rock Opera, it turns out we only have the budget for four cities. We'll see how it goes.

While the MeasureCamp community was sleeping on August, we are capitalized on the entire month. It’s almost like someone was thinking "oh this is a month that people want to do other things than Analytics"... go eat sand beaches! ANALYTICS BABY.

So how did we take the original concept of MeasureCamp and unlock this next level?? ONE WORD. AI!! Artifical Intelligence. Oh shit, that's two words. TWO WORDS, AI.

AI told us that we could take the "MeasureCamp" brand and change it to "MeaƨureCamp" because there’s nothing you can do about it, beloved founder of MeasureCamp Peter O'Neill... if that is even your real name.

"Knowledge" through "Community" through “Knowledge” again, and then through “Community” one more time until it comes out as “Knowledge” finally. MeaƨureCamp is a nonconference, by and for nobody.

Every MeaƨureCamp is made up by our AI agents who care about nothing at all. There are no keynote speakers, no paid tracks, no panels of industry heavyweights discussing important matters of the day. But they all will still claim to have the best pizza.

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